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December 13, 2017
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5 Secrets to Win Customers During Holiday Season

Holiday season is around the corner! Some of you might just starting to hunt new clothes or gifts for family or friends, or maybe you are the type of person who have prepared months before. One thing for sure, you definitely should not underestimate the holiday season. As marketers, we understand how the holiday season […]
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December 8, 2017
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Inbound Marketing vs Outbound Marketing

The way people communicating is now changing rapidly and so does marketing. As we transitioning and adapting into the all-digital era, there are some aspects that have to succumb to the force of this new advance. For example, there are plenty of cases of how the traditional media is in the verge of death. Notable […]
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December 6, 2017
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7 Startup Metrics You Should Track Now

You might think that your startup is doing well. But the question is, how can you tell? As Peter Drucker, one of the most prominent management thinker, says in his statement: “If you can’t measure it, you can’t improve it.” One of the ways that we can do to measure our performance is by keeping […]
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October 30, 2017
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The Triangle of Success, The Side That is Always Forgotten

This theory is inspired by Rich Karlgaard‘s book The Soft Edge, a Stanford graduate, Silicon Valley veteran, and publisher of Forbes magazine. The book itself is enlightening, powerful, and so relevant to the future. It is my short list of the best business book of all time. His bold argument has touched pretty much the fundamental of […]
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October 10, 2017
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How To Pick The Right Social Network Platform For Your Business

So, you want to promote and grow your business? Ditch the traditional way for good and start embracing the new way of marketing. In this digital era, why bother distributing brochures or putting up some advertisement in prints when all you need to do is to log in to social media and start promoting your brand? Undoubtedly, social media […]
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